Chavez for Charity Extends Partnership with Gift for Life —World AIDS Day Bracelets To Benefit the Organization—

November 30, 2015—Gift for Life, the gift and home industries’ sole charitable organization, announced today an extension of its partnership with Chavez for Charity, a leading fashion accessories company combining style with support of charitable causes.  In connection with World AIDS Day 2015, 25% of the gross profit from the sales of Chavez for Charity’s special black and red bracelets will be donated to Gift for Life. (NOTE: photos of the bracelets are available online at

“To show our love, and in support of Gift for Life, we have created bracelets specifically designed for this day,” said Joe Cerbo, Co-Founder and CEO.  Since its founding in 2013, Chavez for Charity has raised more than $700,000 for select charitable causes. Its stylish products made with quality materials at an affordable price are available in more than 4,500 of the leading stores in the U.S. as well as online.

Chavez for Charity’s World AIDS Day bracelets are black accented with red detail to symbolize hope and solidarity with HIV-positive people and those living with AIDS.  Each women’s bracelet will be $5.00 wholesale and men’s will be $6.00.

“We are so grateful to the incredible partners GFL has in Chavez for Charity.  They are an amazing organization, with social conscious beyond compare,” said Frank Joens, chairman of the Gift For Life Board.  “As we are reminded of the continuing health crisis here on World AIDS Day, we are especially appreciative of CFC’s ongoing generosity.”

First observed in 1988 and celebrated annually on December 1, World AIDS Day was initiated by health ministers from around the world who called for a spirit of social tolerance and a greater awareness of HIV/AIDS on an international scale. An estimated 34 million people are living with HIV, the virus that causes AIDS, and more than 35 million have died from the disease.

Each year, Gift for Life hosts events throughout the U.S. benefitting DIFFA. The primary mission of Gift for Life and DIFFA is to eradicate the AIDS pandemic in the U.S. Working together, Gift for Life and DIFFA will continue to raise funds for HIV/AIDS service and education programs. For additional information please visit  Follow Gift for Life’s efforts via its free e-newsletter, available at



Gift for Life unites the gift and home industries against AIDS with more than $5 million raised since its inception in 1992. In 2008, Gift for Life selected DIFFA: Design Industries Foundation Fighting AIDS, one of the largest funders of HIV/AIDS service and education programs in the U.S., as its sole national charity partner. Since its founding in 1984, DIFFA has mobilized the immense resources of the design communities to provide more than $41 million to hundreds of AIDS organizations nationwide. More information is available at and at



Chavez for Charity was founded in early 2013 by jewelry designer Julie Marie Chavez and Joe Cerbo. Through the sale of a colorful assortment of fashion accessories, Chavez for Charity’s mission is to raise money and awareness for over 20 of today’s most important and necessary charitable initiatives. CfC donates 25% of the gross profit from the sale of their products to organizations like, Partners In Health,, V-Day, Best Friends Animal Society, Gift for Life, Pencils of Promise and STOMP Out Bullying.